Six disciplines. One engine.
Pick the layer you need or buy the stack. Every service is engineered to feed the next.
S
SEO + GEO Audit
4-week diagnostic
A source-grade diagnostic of your organic engine. Designed to survive Google, AI engines, and whatever comes next.
What you get
- ›Technical SEO teardown: crawl, render, indexation, Core Web Vitals, schema
- ›Generative engine readiness: live tests on your top 25 commercial queries across ChatGPT, Perplexity, Gemini, Claude
- ›Content + topical authority map with cannibalization analysis
- ›Sequenced 90-day execution plan with revenue-weighted priorities
G
Generative Engine Optimization
90-day sprint
Get your site cited inside ChatGPT, Perplexity, Gemini, and Claude. The new top-of-funnel — built from observed citation behavior, not theory.
What you get
- ›llms.txt and llms-full.txt setup at root
- ›Schema markup retrofit (Article, FAQ, HowTo, BreadcrumbList) across top 50 URLs
- ›Citation-shaped H2 rewrites on flagship content
- ›Quarterly citation tracking across 4 AI engines for 90 days
- ›Original-data publication plan to seed authoritative quotes
P
PR & Earned Media
Monthly retainer
Real placements in TechCrunch, Forbes, niche pubs. Founder-driven angles, not blast lists.
What you get
- ›Press angle development: 3-5 sticky stories per quarter
- ›Journalist outreach using warm intros + cold targeted pitches
- ›HARO/Qwoted/Featured monitoring + filing
- ›Podcast booking pipeline (5-10 mid-tier shows per quarter)
- ›Press kit + reactive Q&A prep
C
Content Engine
Monthly retainer
Long-form playbooks engineered to compound. Each piece is a backlink magnet AND an LLM citation source.
What you get
- ›4 long-form pieces per month (1,500-3,000 words each)
- ›Topic strategy aligned to your sales motion + LLM citation gaps
- ›Schema markup + internal linking on every piece
- ›Repurpose plan: X threads, LinkedIn essays, newsletter excerpts
- ›Monthly performance + citation report
B
Brand & Positioning
2-week sprint
Sharpen the message that makes everything else easier. Name, voice, narrative, visual.
What you get
- ›Positioning workshop (3 sessions over 2 weeks)
- ›Voice & tone document with banned/required vocabulary
- ›Messaging architecture: hero claim, supporting pillars, proof points
- ›Visual identity refresh recommendations
- ›Launch-ready copy for homepage + about + services
X
Fractional CMO Retainer
Quarterly · 2 slots
All of the above + monthly strategy + execution oversight. Quarterly, 3-client cap.
What you get
- ›Weekly 60-min strategy call
- ›Monthly written CMO memo with priorities and progress
- ›All six service areas active and coordinated
- ›Direct Slack access (8-hour business reply SLA)
- ›Quarterly executive review with stakeholders