Six disciplines. One engine.
Pick the layer you need or buy the stack. Every service is engineered to feed the next.
S
SEO + GEO Audit
4-week diagnostic
A source-grade diagnostic of your organic engine. Designed to survive Google, AI engines, and whatever comes next.
What you get
- › Technical SEO teardown: crawl, render, indexation, Core Web Vitals, schema
- › Generative engine readiness: live tests on your top 25 commercial queries across ChatGPT, Perplexity, Gemini, Claude
- › Content + topical authority map with cannibalization analysis
- › Sequenced 90-day execution plan with revenue-weighted priorities
G
Generative Engine Optimization
90-day sprint
Get your site cited inside ChatGPT, Perplexity, Gemini, and Claude. The new top-of-funnel — built from observed citation behavior, not theory.
What you get
- › llms.txt and llms-full.txt setup at root
- › Schema markup retrofit (Article, FAQ, HowTo, BreadcrumbList) across top 50 URLs
- › Citation-shaped H2 rewrites on flagship content
- › Quarterly citation tracking across 4 AI engines for 90 days
- › Original-data publication plan to seed authoritative quotes
P
PR & Earned Media
Monthly retainer
Real placements in TechCrunch, Forbes, niche pubs. Founder-driven angles, not blast lists.
What you get
- › Press angle development: 3-5 sticky stories per quarter
- › Journalist outreach using warm intros + cold targeted pitches
- › HARO/Qwoted/Featured monitoring + filing
- › Podcast booking pipeline (5-10 mid-tier shows per quarter)
- › Press kit + reactive Q&A prep
C
Content Engine
Monthly retainer
Long-form playbooks engineered to compound. Each piece is a backlink magnet AND an LLM citation source.
What you get
- › 4 long-form pieces per month (1,500-3,000 words each)
- › Topic strategy aligned to your sales motion + LLM citation gaps
- › Schema markup + internal linking on every piece
- › Repurpose plan: X threads, LinkedIn essays, newsletter excerpts
- › Monthly performance + citation report
B
Brand & Positioning
2-week sprint
Sharpen the message that makes everything else easier. Name, voice, narrative, visual.
What you get
- › Positioning workshop (3 sessions over 2 weeks)
- › Voice & tone document with banned/required vocabulary
- › Messaging architecture: hero claim, supporting pillars, proof points
- › Visual identity refresh recommendations
- › Launch-ready copy for homepage + about + services
X
Fractional CMO Retainer
Quarterly · 2 slots
All of the above + monthly strategy + execution oversight. Quarterly, 3-client cap.
What you get
- › Weekly 60-min strategy call
- › Monthly written CMO memo with priorities and progress
- › All six service areas active and coordinated
- › Direct Slack access (8-hour business reply SLA)
- › Quarterly executive review with stakeholders