Search engine optimization in the AI-search era. Technical, content, link-building — the playbook that still works after the Helpful Content Update.
37 essays tagged seo
Ecommerce SEO in 2026 is won on category pages, crawl control, and complete product data. A practical playbook built on Google's own documentation.
PR · GEOFour ways to get featured in Forbes: staff coverage, contributor byline, Forbes Councils, and paid placement. What each costs, what it's worth, and how to choose.
GEOThree large studies agree AI Overviews cut organic clicks, by roughly a third to more than half. Being cited inside the Overview roughly doubles your CTR.
SEOTwo surveys put the average SEO retainer near $3,000 a month, yet 64% of agencies charge under $1,000. What each price band buys, and how to compare quotes.
SEOWe parsed JSON-LD on 92 Forbes Cloud 100 homepages: 74% mark up their Organization, 19 ship no structured data, 15 still declare a retired search box.
SEOReal-user CrUX data for all 100 Forbes Cloud 100 websites: 23 pass Core Web Vitals on mobile. INP is the metric that fails them; 63 miss the 200 ms bar.
GEOWe checked all 100 Forbes Cloud 100 websites for llms.txt. 58 of 94 readable sites (62%) publish one, from a 1.6 KB summary to a 369 KB link index.
GEOWe read the robots.txt of the 2025 Forbes Cloud 100. 7 of 96 block any AI crawler, 2 block GPTBot, and none block a search bot like OAI-SearchBot.
SEOTen SEO tactics that survived AI Overviews and still move traffic in 2026 — not the obvious ones, the ones working operators are using quietly.